The ecoRoute project was present at the Beyond Expo 2024, one of the world’s leading showcases for innovation, business development, and technology. Beyond was held in Thessaloniki, Greece between 25-27/04/2024, with a special focus this year on artificial intelligence.
275 exhibitors, 22 countries, 440 speakers, with more than 500 business meetings and over 200 participants, are indicative numbers of the successful organization and great impact of this years’ exhibition.
ecoRoute partner Atlantis had a booth at the Exhibition Pavilion 15 during all three days, where the visitors had the opportunity to learn about ecoRoute goals and approach, that is to promote Underwater Cultural Heritage sites and nature resources through the development of diversified smart eco-friendly packages for the enhancement of sustainable tourism development, while raising awareness with local interventions.
BEYOND was organized by TIF – HELEXPO, Be-Best, and the Industry Disruptors Game Changers (IDGC), with co-organizers including the Ministry of Digital Governance, the Region of Central Macedonia, the Central Union of Municipalities of Greece (KEDE), and the City of Thessaloniki. It was held under the auspices of the Ministry of the Interior (Macedonia-Thrace Sector), the Ministry of Tourism, and the Panhellenic Association of General Secretaries of Local Government “Kleisthenis”.
Key Points of the Exhibition:
Attendance and Interest: The attendance has exceeded expectations, with great enthusiasm from exhibitors and visitors from both Greece and abroad.
AI Forum: triggered discussions about the application of artificial intelligence in everyday life, with significant experts presenting their views.
Sophia The Robot: Sophia the Robot, a humanoid social robot, was a central attraction, engaging with visitors and providing an opportunity for interaction with artificial intelligence.
Southeast Europe Leadership Dialogue: Fostered discussions among policy makers and scientists about the importance of artificial intelligence in solving health problems and the need for international cooperation.
Stay tuned for more news and activities!